Secondary Persona - Lena Johansson

Secondary Persona

Name:            Lena Johansson 

Age:               34

Hometown:   Stockholm, Sweden

Background

Lena is born and raised in Stockholm. She works at Blackeberg Gymnasium as a curator; a job she really enjoys as she thinks that she can make the students lives better. Lena currently lives alone in a small apartment near Kristineberg but dreams about meeting the right man to have children and start a family with.

 Lena has a lot of female friends that she hangs out with. The highlight of the year is when Melodifestivalen starts and they all gather to watch and talk about it. They also travel together once a year with charter to spend time together.

Personality

Lena is a very social person, she loves to meet and get to know new people. She always has a smile on her lips and she finds it easy to laugh at almost everything. However, she has difficulties in finding a life partner. She has had some problems with relationships previously in her life and has a hard time to commit to someone.

 Sometimes her work can be stressful and overwhelming. When this happens Lena usually has a hard time handling those situations when they occur. To prevent this, Lena tries to be as structured as possible in her work, though she’s not the great planner she thinks she is.

Today

Every morning Lena reads the morning paper to keep up with the information flow in the society. She sees herself as fairly well informed about culture and the society and she thinks it’s important to have knowledge that is up-to-date. Lena is also a frequent user on facebook, though she doesn’t post so much. She mostly follows friends and looks up pages of things that she thinks is interesting. Her phone is her second source of finding information.

Since Lena has difficulties in finding a boyfriend, she is using some dating sites and applications to try to meet her life partner, but she thinks that it’s hard to find new places to go to; it gets monotonous to always go to a restaurant or a café. Lena wants to get a more active lifestyle as well as extend her common knowledge about everything she finds interesting. She wants to meet someone who she can share her thoughts with, as her friends doesn’t share her interest in more deeper discussions, rather than to talk about plain gossip.