State-of-the-art analysis summary

Our state-of-the-art analysis can be divided into two different groups. One with applications that you use before your visit and one with interactive technology during your visit. Our target group (people who usually do not visit a museum) must recieve information before the visit to attract them and we also conclude that it might benefit if there were some kind of fun, interactive way to experience the exhibits.

We looked at Tekniska Museets website, Rabble and Event planners to get an insight how one might attract our target group to visit. From our analyses we draw the conclusion there might be a need for an information platform that does not send the user to other webpages that may or may not be easy to use, but instead displays relevant information in a visually appealing fashion.

Rabble uses special offers to attract people to different restaurants, stores and experiences, such as massages. We think that this could work to attract people to museums but not with the discount offers, but rather through relevant information.

There are a lot of different event planner websites, some working better than others. One that stood out was visitstockholm.se which had a clean and easy way to find information about specific events. We think that this type of design could be implemented more in future web pages since it gives a very good first impression to the user.

Another perspective of attracting people to museums is the actual interactive technology at the museums. We analyzed an audio guide and an interactive smell game to get a better insight interactive technology.

The visitors at the museum are usually not aware of the existence of the audio guides or the games that exists. They are introduced to the concepts when they arrive. We think that it might be a good idea to highlight these technologies at a web page or an app to attract more visitors.

Our project is starting to head more towards some kind of technology that is combining solutions to attract people to the museums with interactive solutions at the museums. We have begun brainstorming about combining existing “games” at the museums with an easy to use mobile application that also contains relevant information about the museums.