Summary of interviews

We went to Tekniska Museet to make our interviews. The first conclusion that we could draw was that people generally haven’t really reflected on their museum habits. It felt like many of the answers to our questions were about things that people have not thought about very much. E.g. when we asked the question “What would make you go to museums more often?” Many of the answers felt as if the person didn’t really know what would make him or her go to museums. The typical answer to this question was something like “More exhibitions I guess”. This tells us that people don’t reflect a lot about specific reasons to visit a museum.

Another question that we asked was if people were willing to use their smartphones more interactively at the museum. The answer to this question varied a lot between people of different ages. Older people thought that using the smartphone at the museum would be a distraction for them and that it would take away their attention from the exhibition. Younger people were more willing to use their smartphones if it served a fruitful purpose for the visit. “QR-codes are lame” was one of the answers to this question but the same person also admitted that it could be interesting if it served an extraordinary purpose.

We interviewed some people who were in Stockholm on vacation and was visiting the museum. We got the feeling that it is easier to go to museums if you are on vacation. It is a way to experience the culture in the city you are in and you can learn a lot about the place you are visiting. You are also more likely to go to a museum while travelling since you already have mindset to go out and do things and to see and experience a lot of culture that is different from your own.
We also learnt that people usually visit a museum together with one or two friends rather than go alone. Most of the people we interviewed were at the museum together with friends. Not many visitors were there alone or in a larger group.

In final conclusion we think that we have learnt a lot from our visit to the museum not only from the interviews but also from our own experiences of the exhibitions. Since we ourselves are all in our specified target group we believe that we can use both the interviews and a lot of our own impressions when coming up with a concept that will make people go to museums more often.